Сalligraphy
Imitation of a handwritten signature because the brand name is the same as the owner's name. The font combination of handwritten font and strict grotesque makes it clear that business is in a creative environment.
Geometry
Modern geometric font=with decorative elements. The message of such a logo is that you are dealing with progressive company that always on the wave.
Brutalism
Minimalistic trendy style, which popular to use among hip-hop and trap artists with whom agency is working.
Femininity
Building a band on the image of a strong and successful woman leader, which is unique for show business at the moment.