logo | branding | web site | print materials
Goal of the project: to create visual style for a modern craft brewery using traditional beer recipes only.
LOGO
The traditional gothic font was chosen for the logo to emphasize the continuity with the traditions and recipes of classic brewing.
The torch symbol additionally emphasizes the continuity of traditions and increases product recognition.
Coaster shaped business cards.
PACKAGE
The modern, minimalistic packaging design aims to appeal to a middle-aged audience and make it easier to recognize the product among competitors' overloaded and outdated designs.
Special limited gift edition Cultural Traditions with hops inside aimed at attracting an older audience.

Soviet style lettering evokes nostalgic memories and serves as a trigger for making spontaneous purchases.

WEB SITE
We will punk you
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